The Carphone Warehouse brand is set to vanish from the high street after Dixons Carphone changes the name of all its shops to Currys.
Category: Marketing
Business marketing advice, tips and guides to help you boost your promotions
Customer loyalty Vs ROI: Why the metrics of Digital Marketing are changing
According to the latest statistics, the average business spends between 5 – 12% of their annual turnover on marketing.
Social media companies and search engines face fines over scam adverts
Social media companies and search engines will be forced to remove scams from their websites or face fines under plans being considered by ministers.
Twitter launches ‘tip jar’ to let users send money to favourite accounts
Twitter has launched a new “tip jar” feature which will allow people to send money to others on the site.
Facebook issues warning to advertisers after iPhone privacy crackdown
Facebook has warned advertisers that it may not be able to accurately measure the success of their adverts due a privacy clampdown by Apple in iPhone software.
Five common PR mistakes to avoid
The PR industry continues to go from strength to strength with a steady 5% growth in 2020 and the five years previous to that.
Dulux apologises after making fun of Spurs – immediately after being named as new sponsor
Dulux has apologised after making fun of Tottenham Hotspur – immediately after being signed as their new sponsor.
Will new audio-chat app, Clubhouse, prove beneficial to brands?
At the start of December 2020, new audio-only iPhone app, Clubhouse, had 3,500 members worldwide.
UK social media influencers warned over ad rules breaches
The UK advertising watchdog has warned social media influencers that they face being named and shamed, after a spot check of posts found widespread flouting of advertising rules.
How will iOS 14 change the Digital Landscape?
In an ever-changing landscape, marketers and digital businesses alike are forced to adapt with the times as new opportunities arise and existing strategies become redundant.
Five golden rules for sales success in the new world
For many, it remains unclear what needs to happen to successfully address the selling challenges brought on by Covid-19.
Highlighting importance of SEO to a business
The way business is done has changed drastically in the last decade. Frankly, many things have changed about life in recent times, thanks largely to technology.
Online market research – Guide for small business owners
Small business owners have a lot to do already. It’s hard to make time for market research as well, especially when you first have to learn how to do it.
Design matters: 10 tips to improve your marketing with better visuals
Marketing using visuals, such as banners, posters, smart TVs, and other forms of digital displays, as well as your website, are vital ingredients in the success of your campaign.
The Importance of branding in business
All businesses need to have a keen idea of their branding. This is a crucial part of ensuring that they know how to best stand out amongst the others in their industry.
