Read any guide on the best way to market your business and you’re bound to find social media high up the list — and sometimes, the only thing on the list.
Facebook is being investigated by UK and European competition watchdogs over concerns it uses advertising data to gain an unfair advantage over rivals.
Social media companies and search engines will be forced to remove scams from their websites or face fines under plans being considered by ministers.
Twitter has launched a new “tip jar” feature which will allow people to send money to others on the site.
The UK advertising watchdog has warned social media influencers that they face being named and shamed, after a spot check of posts found widespread flouting of advertising rules.
If you’re currently in the position of wondering which social media platforms to register with for your business or how to go about creating a marketing and ad spend strategy take five minutes to hear Romain Bertrand’s perspective as he talks all things social and marketing.
Social media offers access to great audiences, but reaching a million people is still a challenge that requires a huge amount of creativity, effort, and planning.
In late 2019, TikTok came out of nowhere and overtook snapchat and twitter with the number of users on the platform.
Whether it comes from hackers, disgruntled customers, or is simply a backlash against something you post, negative social media content can destroy trust in your brand in a matter of minutes.