Marketing
The bigger they are… Competing with a dominant brand
The launch of the new Windows 7 phone into the Smartphone market that is dominated by iPhone, pits two of the world’s biggest brands, Microsoft and…
Friday 13 November 2026
Marketing and sales advice for UK small businesses: digital marketing, SEO, social media, branding and tactics that win more customers.
The launch of the new Windows 7 phone into the Smartphone market that is dominated by iPhone, pits two of the world’s biggest brands, Microsoft and…
Whilst many businesses appreciate the importance of having a website to promote their company, few recognise that there are four types of essential content that ensure…
With Christmas now a mere 12 weeks down the road, this could be the last chance for retailers to make adequate plans for everyone’s favourite annual…
Sales Expert Andy Preston explains that although LinkedIn is one of the best business development tools available, many people don’t use it properly, and even worse…
For many SMEs planning their move to cloud computing, customer relationship management (CRM) is a logical place to begin.
There are a few ways a start-up or SME can distinguish itself from the masses in a crowded market, but perhaps one of the most the…
Nigel Botterill, the UK entrepreneur and marketing expert who has established five million pound businesses, including the UK’s leading franchise company, Thebestof, and has been responsible…
Many of the UK’s SMEs have to fight to survive in their early years and the economic downturn has only made the challenges more difficult. Research…
The big search engine news this month has been the launch of Google Instant. We spoke to online marketing specialist Gareth Morgan to put into context…
Getting your business exposure is key to healthy sales and steady growth. However, for an SME or start-up with a limited budget, decent coverage is hard…
The Advertising Standards Authority (ASA) is extending its remit to cover the online realm, and so online marketing and ads will, from 1 March 2011, be…
Should you follow everyone who follows you? Which hashtags should you use for your business? And is it a bad idea to start a reply with…
Yell, the online telephone directory service, is to give a strong boost to small businesses in the UK by enabling targeted advertising on Facebook.
There's lots of advice I could give you about how to get the most out of networking. If you ever want my help with that come…
One of the world's leading business networking gurus Dr Ivan Misner has hit out against the explosion of "premature solicitation" for work on social media websites…