Business marketing advice, tips and guides to help you boost your promotions
Customer reviews are becoming an increasingly prominent part of our online experience, so why do so many small businesses still fear them? We spoke to Alinna…
The majority of promotional materials produced by businesses small and large feature photographs — not only of a company’s products or facilities, but also of things,…
CBS Outdoor UK has teamed up with, the UKs leading magazine for the advertising industry, Campaign magazine to launch a creative challenge to help celebrate the…
Metro, the free urban national newspaper, has launched Venture Candy 2011 to find the businesses and entrepreneurs of the future.
A loathsome show, a panto villain host and an insult to business: This is how one of the UKs leading business investors, and the ex head…
The leading global payments provider WorldPay has today announced a partnership with the National Business Awards to launch the ‘Online Business of the Year’ category.
A new survey has revealed that great swathes of small and medium-sized enterprises are now embracing social media as a means of conducting business.
Customer service is king and rightly so. Gordon Jones, a Chartered Marketer and author of several booklets including Successful Customer Care on a Shoestring, explains why…
In 2010, the top 100 advertisers' spend on traditional media - that is, TV, outdoor, radio and magazines - grew by 13% overall to nearly £40bn,…
Whether you are considering a major corporate image overhaul or need to promote an event with an ad in the local paper, the first decision to…
The creative industry has been on a turbulent roller-coaster over the last couple of years riding the wave of budget cuts, but digital in particular is…
In musings past I have talked about the importance of knowing your product, understanding your market and identifying a route to that market. There was nothing…
Social media opens up a world of opportunities for entrepreneurs – and it’s free! What's more, when you strip it down to the bare essentials, you…
Some of the most prestigious golf courses are supporting a new and bespoke business networking organisation to provide business leaders with a tailored networking environment set…
Less than one in ten small and medium sized businesses are monitoring social media to better understand their customers, as they broadcast sales messages, new research…