Ramsay and Portas will jointly take over a hotel, which currently is set to be called Hotel Britannia, and turn the venue into a training ground for unemployed people looking to develop a career in the hospitality industry.
Neither Portas or Ramsay are strangers to turning around struggling ventures on television shows, but this is the first time that the Michelin starred chef will work in a mentoring capacity, as both will be providing the hotel’s workers training and support.
Members of the public will be able to book a room in the hotel, visit the spa or take a table at the restaurant – all for a charge as the hotel will also be run to raise funds to further help unemployed people get a break.
The pair will set a major challenge or event in the hotel every day to test the skills of the staff and it is believed that they will be joined during the process with other regular Channel 4 faces with Gok Wan, Nick Hewer, Sarah Beeny and Phil Spencer all expected to appear.
There are no details at the moment as to which hotel will feature or where it will be located.
Channel 4’s CEO said: “If Channel 4 were to run a hotel it would probably be the best hotel in the world and that’s exactly what Hotel Britannia will aim to be as our biggest talent put themselves on the line to help kick-start careers for young people in the service industry.”