The European Commission has opened an investigation into whether Google is dominating the online-advertising market at the expense of its rivals.
Scaling your business, whilst maintaining efficiency, is possibly one of the hardest things to do in performance advertising. The reason for that is down to the way the platforms are set up.
Facebook is being investigated by UK and European competition watchdogs over concerns it uses advertising data to gain an unfair advantage over rivals.
The Carphone Warehouse brand is set to vanish from the high street after Dixons Carphone changes the name of all its shops to Currys.
According to the latest statistics, the average business spends between 5 – 12% of their annual turnover on marketing.
Twitter has launched a new “tip jar” feature which will allow people to send money to others on the site.
Facebook has warned advertisers that it may not be able to accurately measure the success of their adverts due a privacy clampdown by Apple in iPhone software.
Dulux has apologised after making fun of Tottenham Hotspur – immediately after being signed as their new sponsor.