These days it seems like a new music streaming service is popping up every other day. You have a lot of options on where to share your tracks.
Landing pages refer to a specific page on your website where the audience or traffic gets to first or “lands” on your site.
Digital marketing tends to be over-run with data and Key Performance Indicators (KPIs) but ultimately there is just one metric that matters and that is conversion rate.
Everyone knows it’s more important than ever to keep building your business during these tough times. What’s absolutely crucial to doing this is ensuring you stay relevant to your existing client base.
If you’re currently in the position of wondering which social media platforms to register with for your business or how to go about creating a marketing and ad spend strategy take five minutes to hear Romain Bertrand’s perspective as he talks all things social and marketing.
If you could predict with absolute certainty the exact moment each opportunity in your company’s sales pipeline would convert into an order, wouldn’t life be marvellous.
KFC is temporarily dropping the ‘It’s finger lickin’ good’ slogan it has used in its advertising for 64 years and launching its first global campaign in response to the coronavirus pandemic.
When organisational transformation plans are announced, the first thing that happens is an emotional reaction in the people impacted by them.
Business-to-business (B2B) sales — it’s pretty self-explanatory: they’re transactions between business, rather than transactions between businesses and consumers (B2C sales).