We hear the word ‘sustainability’ a lot these days. It’s everywhere. In the news, in government memos and policy fact sheets, in NGOs and NPOs’ mission statements.
Tag: opinion
Selling Social Media Services? Read this First!
The other day I had an email through from “Katie” who attempted to sell me her company’s Social Media services via LinkedIn. I thought I’d share this experience with you as it serves as a useful example to dissect her approach, and examine the lessons you can learn from it, in order to improve your own sales approaches and increase your sales.
