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BT faces criticism for burying news of price increases to coincide with birth of Royal baby

This is not the first time BT have tucked away their price increases in the shadow of a national event. In 2011, BT’s 9 per cent increase in UK landline call charges was announced during the Royal Wedding bank holiday.

ROYAL-BABY
Proud Father: Prince William carries his new son George to the waiting car
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“It seems all too opportune that BT have announced an increase in their already ‘heir raising’ prices at a point when the world’s attention is on the birth of the Royal baby. BT know that this week and beyond the press will be swamped by pictures and stories of the Royal family,” said James Wilson, Marketing Director of XLN Business Services.

BT have increased their line installation by 7 per cent and their business broadband (unlimited) and business package prices by 6 per cent. Customers will have no choice but to pay these increases for their broadband connection and phone line – or they will look to to other providers.

“At a time when small businesses are struggling, these price increases will be another blow for our heroes of the UK economy. ”

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