Whilst you may have been trading for some time or have a product ready to launch, an investor will want to know that your business is protected against potential threats.
So, what do you need to have in place for an investor to take you seriously?
Company Structure
Some businesses are set up for tax efficient purposes, for example by adding their wives/husbands/partners or creating complex structures and trusts, but these can cause issues and confusion later down the line with incoming investors.
To avoid this, make sure your legal documents are done correctly and reflect your accounts and the true running of the company. You would be amazed at how many companies make errors here that takes time to unravel and if you get the attention of HMRC, your plans could be delayed.
Investors will want a transparent and simple structure to operate within so consider the benefits of SEIS/EIS, reliefs and grants.
Business Plan/ Shareholders Agreement
If you haven’t already done so, ensure you have a shareholder’s agreement in place. This agreement is your platform to develop and convince investors you have set achievable goals and you are all in sync with the transaction.
An agreement should cover:
- Roles and responsibilities for each founder, voting rights and share capital;
- What happens if a founder leaves, retires or is unable to work. An investor will expect to see non-compete clauses;
- How a sale, merger or investment will be decided and if this is what you each want and when;
- What happens if one founder is not living up to their expectations;
- How will a dispute between you be resolved?
- Where do you intend to take the business in three to five years?
Intellectual Property Protection
This is a valuable asset for most businesses and an investor will want to see your IP portfolio and be clear you own the IP outright. Registered IP shows a potential investor the value of your company, offers them comfort in what they are investing and can act as a collateral for their monies.
IP Protection Tips
- Have a comprehensive non-disclosure agreement in place
- Ensure third parties helping to create your IP/or products assign full ownership rights to you after works are complete
- Ensure employees sign a non-compete clause to avoid risk of selling IP to competitors
- You can permit someone else to use your IP and pay you a royalty for this right (franchise arrangements and software license)
- If IP is a valuable part of your business, engage the services of a monitoring service to regularly check for infringement
- Secure trademarks in each class and terrority you intend to trade
Consumer/Client Conditions
An investor will want to see a copy of your terms and will ask if you have had any complaints or claims and if so how you resolved them. This is an investors safety net, as it is yours, so it must be comprehensive. Any good contract will as a minimum contain:
- How your services/products are delivered/stored/created
- How disputes will be resolved, usually arbitration or mediation is included
- Any representations and warranties are clearly set out and everything else excluded
- Price, rights to cancellation, refunds and returns are made transparent
- Who owns the Intellectual Property Rights and how these are to be used
- Payment terms and debt recovery terms (interest/costs recovery important for cash flow)
Consider Your Options
If you are looking to secure investment, do not get pressured into making the wrong decision. Meet different advisors; explore all the options; understand what is available and what each practically will mean for you.
What may appear too restrictive to a lawyer or accountant may still be worth the risk to your expansion, on the other hand what may appear a dream offer could come with too many strings – juggle advice against what you need carefully.
You do not have to give control of your company away. If you are concerned about giving shares away consider there are other options available to you such as bank loans, social grants and joint venture agreements.
Being legally prepared for investment means you can develop and expand quickly and painlessly without the usual risks affecting other businesses and give your investor comfort.
Karen Holden is the founder of A City Law Firm, awarded Most Innovative Law Firm London 2016 and listed in Legal 500
