The company offers business owners an online dashboard-like interface that uses charts, widgets and graphs to help track financial data, overall business health, valuation, goals, strategy, and more.
The dashboard can also help companies working through the loan application or funding process, and it now connects with third-party partners, including Quickbooks Online and Xero.
Chief Executive Christopher Myers says BodeTree has 50,000-users, and now expects to more than double that in the months ahead. The target is to hit over 200,000 users in the next 12 months. “Selling new technology to small businesses is really hard so we’re super proud of this growth,” he says.
The site has also undergone a redesign that introduced the new funding and solution centers. The latter is a notable change as, before, BodeTree was only focused on delivering insights, not actions a business owner could take next.
BodeTree has raised $5 million to date and Myers says the company did a soft close of the current round, as they may allow for some strategic investors to join in a “tag-along round” closing in July.