Maria Vittoria Cusumano’s advice for young entrepreneurs


It isn’t difficult at all to list several individual accolades enjoyed by Maria Vittoria Cusumano in recent years. The challenge, however, might be finding the amount of space required to fulfill that task.

From a humble beginning in the fashion world to numerous accolades, invitation to fashion shows – such as the Milan fashion weeks, Paris and New York at the Green Carpet Fashion Awards, International Fashion Festival in Montenegro, and so much more – having hundreds of thousands of social media followers, it is safe to say that Maria Vittoria Cusumano, or Maria, as she is popularly known in her circle, knows a thing or two about “making it” in a world with so many obstacles and challenges.

Examining her journey, consequently, promises to unearth numerous gems that may prove to be important not only to young female entrepreneurs all around the world, but virtually to young entrepreneurs, and entrepreneurs in general, who aim to find great success doing what they love.

A Little Backstory

Born in Bonn, Germany, Maria Vittoria Cusumano’s life journey saw her move all around the world, calling home places like New York and Rome, before finally going to college and developing herself with a degree in law.

Her success in the fashion world began with the expression of her love for style – which began ever since she was little – culminating in the establishment of her blog, TheScentofaWoman, which grew to become the magazine brand, MVC.

Following her success over the years, Maria has chosen to lend her voice towards numerous causes and outreaches. We take a look at some of them below.

On Health

On the topic of health, Maria Vittoria Cusumano has spoken to teenagers on numerous occasions about the importance of a healthy lifestyle, which she reiterated as the first line of defense against breast cancer and other ailments.

She has also iterated the importance of diagnostic screening as a weapon against the malignant spread of the disease and has championed causes such as Nursing Up, an initiative aimed at curbing violence against health workers.

On Drive, Passion, and Humanity

Maria has also made mention of the role played in her success by her drive and passion. Not only on finding the right area of life for which you have the most passion, but always ensuring to integrate a high amount of humanity and empathy in the process.

On Travel and Shopping

On the topic of shopping, Maria Vittoria has spoken numerous times about her affinity towards shopping in palpable stores instead of online ones.

“I buy online,” she said, “only in exceptional cases because I prefer to be inspired directly by the product in the boutique and let myself be advised by the shop staff”.

Travel is another aspect of life she has a huge passion for and has spoken on several occasions about how lucky she is to have a job that ensures she sees so much of the world. She also loves “to browse travel magazines and… immediately get in tune with the images, which make me want to take an airplane and leave immediately.”

A Few Fashion Advice

When asked about her unfailing item in her bag and wardrobe, here’s what the entrepreneur had to say:

“In my wardrobe, there is always a nice warm and comfortable turtleneck sweater. In my bag, however, my smartphone can never be missing, and finally, in my suitcase, I always carry with me a pair of sneakers and heels to be ready for any occasion.”