Small Business SEO: How to Rank Higher in Local Search Results


Getting your small business to rank higher in local search results is simple and easy.

Not only can you get your company to rank higher, but you can also bring in more income with a few simple steps. Your online presence for your business can make, or break, your earning potential!

There are a few key ways where your rank can be adjusted. These easy to follow steps can help your small business combat the highs and lows of today’s economy. Get started on your ranking today in order to get a higher online presence, more business, and more success.

Get the Information Correct and Validated

One of the first and most important things you need to do to get your rank higher in local search results is to have accurate information. When you first register your business with Google, and other search engines, you need all of the following to be 100% accurate:

  • Business Address
  • Phone Number
  • Email Address
  • Website
  • Social Media Links
  • Business Hours

Once you put in the correct data for your small business, you will receive email notifications for verification. You then verify that the information is correct. Next, you will be able to see your business’s points of contact in local searches.

If your information is incorrect, then there is a high possibility that your SEO ranking will be non-existent. It is imperative that your data is completely accurate. Your business hours, contact information, and location are critical to your business thriving in an SEO ranking.

Respond to Reviews

Positive, or negative, responding to reviews online is extremely important to generating a higher SEO ranking. Many people read online reviews, whether they be professionally done like Johnn Reviews, or from every customer that enters, or orders from your business.

Always be professional, courteous, and create a tone of calm when responding to reviews. Whether they are extremely positive, or very negative. The way you handle yourself represents your business online and offline. Not only will potential customers see your responses, but they may judge whether or not they patronize your business based on your replies.

Do Research on Local Keywords

You can have everything you need to have a successful small business, but if you don’t enter the correct SEO keywords, you won’t rank higher. You can search other similar businesses in order to research potential keywords.

Your keywords can be placed on your website, social media platforms, as well as on your general Google and search engine profiles. Not only that, but you can also use keywords from local bloggers and reviewers. The keywords you use can make a LOT of difference in your ranking.

For instance, the difference between “New York Deli” and “Chelsea Deli” can mean everything!

Stay Up on Social Media

An online presence is extremely important to maintain a high SEO ranking for your small business. This can be done in several ways:

  • Social Media
  • Websites
  • Blogs
  • Online Reviews
  • Influencers

Using platforms like TikTok, Instagram, Facebook, WordPress, and so many more, you can really get your ranking higher. This can be done through hashtags, keywords, and even shares. The more you are active on your platforms, the more responsive SEO algorithms will be.

Make Your SEO Rank Higher with These Easy Steps!

Your small business deserves to profit from a higher SEO ranking. Time and time again it has been proven that having a top rank can bring in more money for your business. All you have to do is follow this guideline.

Verify and correct your business information online, professionally respond to online reviews, use free social media platforms, and examine your local keywords. Most, if not all of these steps are free. Not to mention very easy to do. Get your small business a higher rank with these simple steps today!