Ozan Elektronik Para (Ozan Electronic Money) boosted its growth streak for the second year in a row. Türkiye’s rising fintech bid 2023 farewell with x5.5 growth in Ozan SuperApp and x2.5 growth in Ozan business payment services. Their monthly transaction volume increased to 5 Billion TL (174.4 Million USD) in 2023.
Türkiye gained outstanding growth momentum in 2023 via its innovative financial services and strategic partnerships. Ozan gathered a range of its products/solutions under the Fiji label, Fiji standing for a solution that combines physical and digital aspects of Ozan’s payment services. One notable case was FijiPOS: It enabled businesses that run both in-person and online transactions to consolidate all their payments through virtual and physical POS leading to easier management, seamless operation, and better rates.
Ozan responded fast to economic changes as monetary tightening goes on in Turkey and abroad by launching industry-specific, easy-to-apply solutions branded Fiji that became popular with hotels, travel businesses, auto-sellers, large resellers, etc.
Strategic partnerships played a key role in the fintech’s expansion. They allowed Ozan to reach a broader set of businesses with minimal impact on their marketing and sales operations. One such collaboration took place between Aveon Global Sigorta (Insurance), TESK (Confederation of Turkish Tradespeople and Craftspeople) and Ozan. A key result of the partnership was the digital wallet app with specific features for micro businesses and tradespeople affiliated with TESK. Thousands of TESK members signed onto the app in a matter of months, receiving microloans as well as payment services and insurance.
Sensitive to the Needs of Businesses
Ozan Elektronik Para founder Dr. Ozan Ozerk lauded Ozan’s success and expressed a confident outlook on the year ahead: “We are proud to complete 2023 with all these achievements. We look forward to staying on this path of success in 2024 and the years to come.”
CEO Ömer Suner expressed his excitement for 2024 while appreciating their 2023 run: “It’s been an important year for us. This year, we stood out in the industry with many innovative products and collaborations. Our new products, gathered under Fiji, have transformed payment processes for many businesses thanks to the flexibility and ease of management they provide. Fiji products understand the dynamics of the business world and deliver innovative solutions sensitive to the needs of businesses.”
Mr. Suner noted the real difference Ozan made in 2023 with its new products and collaborations amidst economic challenges earned them industry accolades: “We were deemed worthy of the Golden PSM awards in the ‘Most Innovative Product-Project’ and ‘Young Spark’ categories at the PSM Awards at the end of the year. This event is organized specifically for the finance sector and the awards recognize our success at innovation.”
Strengthening Worldwide Presence
Mr. Suner opened up on new projects and collaborations to develop the fintech industry in 2024: “We aim to reach and support more businesses with new and existing payment solutions as well as expanding our work to the global arena. By strengthening our presence abroad, we aim to add further value to our users and create a broader impact on payment systems globally. Our ambition is to position Ozan as an accessible and reliable financial solution provider both locally and globally.”
About Ozan Elektronik Para (EMI – Ozan Electronic Money Institution):
Ozan Elektronik Para is an electronic money institution in Türkiye with licenses and memberships from Visa, Mastercard, UnionPay, BKM, and Troy. Its Ozan SuperApp/SuperCard products provide individual financial solutions to end-users. Meanwhile, Ozan Business products address all payment and collection needs of medium and large-scale businesses and ventures. Ozan Elektronik Para offers innovative solutions such as FijiPOS, FijiCash, and FijiPlace, QR payments, link payments, virtual and physical POS, payment gateway, and dealer collections. Ozan Elektronik Para operates in Turkey under Law No. 6493 and is authorized to make agreements with member businesses as per Law No. 5464.