Cryptocurrencies such as Bitcoin and Ethereum have made their presence known within the digital marketplace over the past few years.
The main public focus has been on their ability to represent a worthwhile investment alternative when compared to other methods such as Forex pairs. However, we need to keep in mind that the primary intention of these assets is to provide users with a unique and novel way to pay for items via electronic purchases. What are some of the reasons why cryptocurrencies are taking centre stage in terms of online transactions and how will modern point of sale platforms need to adapt in order to accommodate for this sector?
All About Heightened Levels of Security
While there are many benefits associated with cryptocurrencies, one of the most profound from the point of view of the customer is an increased level of anonymity. Unlike credit cards and other payment methods, user information is not attached to a cryptocurrency. This is excellent in terms of protecting personal data from prying eyes. When we consider the fact that the number of cyber crimes is on the rise, it only makes sense that consumers are looking for a novel way to purchase goods and service without exposing themselves to nefarious virtual entities.
The major major attraction of cryptocurrencies is that a growing number of applications can now be used to “farm” such assets and to store them until required for use. Values can be seen within real-time scenarios and the appropriate actions may be taken when the time is right. This level of support shouldcontinue to grow as customers begin to shy away from other methods such as electronic wire transfers. The main question therefore involves how POS systems can accommodate for such requirements.
How are POS Systems Adapting?
The most obvious way that these systems are being transformed involves their ability to recognise well-known cryptocurrencies so that they can be offered as an alternative form of transaction. However, we need to keep in mind that security is still a very real issue. This is why advanced methods includig 256-bit AES encryption are now being embedded into these portals. Businesses might still face challenges, as they need to find a balance between advanced forms of technology and a user-friendly edge. In other words, it should be just as easy for consumers to make a purchase via a cryptocurrency when compared to paying with a standard credit card. This is also why e-commerce providers such as Shopify have placed a good deal of effort into designing highly intuitive systems that will not require a great deal of experience to deploy.
Assuming that the present trend continues, cryptocurrencies should become an even more popular payment method in the coming years. While they are not likely to replace the credit card any time soon, the younger generation is certainly keen to leverage such unique advantages. Businesses which are able to stay on the cusp of this trend are should perform quite well.
